Asian Paints

2186 -76.10

Cipla

1239.2 -29.30

Eicher Motors

6793 -234.50

Nestle India

1186.3 -18.50

Grasim Inds

2607.9 -115.20

Hindalco Inds.

897.05 -36.00

Hind. Unilever

2077.3 -58.00

ITC

298 -6.05

Trent

3481.9 -159.00

Larsen & Toubro

3434.5 -173.40

M & M

3045.4 -169.20

Reliance Industries

1384.8 -23.30

Tata Consumer

1044.6 -30.50

Tata Motors PVeh

309.3 -15.45

Tata Steel

190.51 -4.90

Wipro

188.41 -5.89

Apollo Hospitals

7252 -219.00

Dr Reddy's Labs

1274.5 -20.30

Titan Company

4037.9 -107.60

SBI

1048.9 -20.90

Shriram Finance

949.8 -71.80

Bharat Electron

430.8 -11.80

Kotak Mah. Bank

368.15 -7.25

Infosys

1220.8 -46.30

Bajaj Finance

832.2 -47.90

Adani Enterp.

1936.8 -70.40

Sun Pharma.Inds.

1744.4 -33.90

JSW Steel

1130.9 -49.40

HDFC Bank

798.2 -44.85

TCS

2356 -84.80

ICICI Bank

1250.1 -39.20

Power Grid Corpn

296.7 -2.70

Maruti Suzuki

12599 -449.00

Axis Bank

1207 -46.20

HCL Technologies

1311.8 -45.40

O N G C

269.1 4.10

NTPC

374.05 -4.45

Coal India

454.2 -1.00

Bharti Airtel

1827 -28.40

Tech Mahindra

1340.6 -44.60

Jio Financial

239.45 -8.75

Adani Ports

1356 -45.90

HDFC Life Insur.

633.5 -9.85

SBI Life Insuran

1903.1 -59.40

Max Healthcare

953.1 -26.70

UltraTech Cem.

10814 -433.00

Bajaj Auto

8868.5 -402.50

Bajaj Finserv

1714.9 -76.90

Interglobe Aviat

4154.3 -206.30

Eternal

228.74 -13.80

Corporate News - Detailed News Back
RateGain launches SoHo Suite
19-Mar-26   20:25 Hrs IST

RateGain Travel Technologies announced the launch of SoHo Suite. SoHo is designed to help hospitality brands turn social engagement into measurable demand and direct bookings.

As travel discovery increasingly shifts to social platforms, where inspiration, validation, and booking decisions are shaped in real time, the launch comes at a moment when global travel demand is being reshaped by geopolitical tensions, economic uncertainty, and AI-driven discovery, forcing hotels to respond faster to constantly evolving traveler behavior. SoHo Suite addresses this challenge by bringing together Digital Asset Management (DAM), Social Media Publishing, and Community Inbox into one unified platform built for hospitality teams. At its core, AI orchestrates these capabilities in real time, automatically organizing and surfacing the right assets, assisting teams with content creation, identifying timely moments to publish, and prioritizing guest conversations across platforms. This allows corporate and property teams to manage social media across properties with speed, consistency, and operational precision from a single intelligent system.

SoHo's AI-powered Digital Asset Management acts as a storytelling engine, powering consistent, high-impact storytelling across properties and brings every photo, video, and approved brand asset into one centralized library. Using smart tagging, visual search, and automated organization, the platform enables teams to instantly find and deploy the right content when demand shifts.

The platform's Publishing capabilities helps with demand activation turning content into timely demand signals. Through a unified calendar, corporate and property teams can plan, approve, and schedule posts across major social channels from one place. AI plays a central role by suggesting content and generating copy aligned with each brand's tone of voice, using built-in guardrails to ensure consistency and compliance. By identifying relevant events and market moments, the platform prepares ready-to-publish content.

Once content goes live, the real conversation begins. Guests comment, message, ask questions, and sometimes raise concerns. Community Inbox turns guest interactions into trust signals that influence bookings. Built-in AI understands guest intent and sentiment in real time, flags urgent issues early, and prepares proactive responses aligned with the hotel's brand persona. Teams stay fully in control, reviewing and sending replies, while the system makes every response faster, smarter, and crisis-ready.

The SoHo Suite is now available to hotel groups and independent properties worldwide.

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